IrvingSEOExpert is expanding to offer Virtual Tours and 3D Photography to businesses in the Dallas and Fort Worth areas in association with local photographer Kyle Hearn. I have personally known Kyle for 10 years and seen his expertise grow as a photographer. He has all the latest 3D/surround/panoramic cameras and software to make your virtual tour a reality.
Differences Between 2D and 3D Photography: How to Design 3D Perfection
Traditional photos (the ones a person makes their digital or analog camera) are in two dimensions (2D). This means that folks cannot grasp the relief or depth of the elements that appear in the photo as they would if he or she looked at the actual “scene”. Portraits on paper cannot be turned in a way (to the side) so that the picture’s profile can be seen. 3D Portraits, on the other hand, do have depth, since it is a true size of the image in three dimensions (3D); the only thing is that the picture is inside and not outside. Therefore, 3D Photography allows an image to be given all the relief and depth that helps the user look at pictures on a computer or on a piece of paper as if they were staring at the original background.
The lens used matters
If you choose a flat lens (of little thickness) to record videos or take photos, the image or video will be recorded with the same quality as 3D images, but you will lack relief (you will not have much depth in the image). Users can choose any type of lens to take photos in 2D, but if they take a 2D photo using a thick lens, they will see nothing more than a straight line. This means that the user may have wanted to see a profile of the person or what have you but, instead, they will see nothing (practically). That’s why photos taken in 2D are usually thinner, mainly because the thickness of the lens, in these cases, does not contribute much to the overall picture.
Advantages of 2D over 3D
Taking photos in 2D has several advantages over 3D portraits: On the one hand, it saves the extra cost of 3D design and, on the other hand, it can take any 2D photo without limiting the picture to facial photos only, as is the case of 3D pictures. In addition, the lens used to take 2D photos, although they are thinner, are usually larger in terms of recording surface (the front face). Differentiating from the competition has always been of vital importance for the operation of any business. Nowadays, with the appearance of the internet, online stores have become a showcase of physical stores and, for that reason, it is important that 3D photographers take care of the aesthetics of this option before moving forward.
3D product photography
A very interesting aspect to keep in mind is that people usually know what they want when visiting an online store. The same could be said about visiting a store in-person, but shopping online saves time (if not money, too). It allows shoppers to visit the actual store but do so online. A 3D way of communicating products isn’t about convenience (for the business) but about making money in every way possible. In other words, technology makes it possible to compare things on the internet in the same way as visiting a store in-person. With Virtual Tours, people can see and “manipulate” any product.
Difference between 360º and 3d photography
Very often, people tend to confuse these two concepts when, in reality, they are very different. When users talk about 3D, they have to take into account that it is a technology that allows the transmitted image to leave the screen making it look real. To do this, special glasses are needed. On the other hand, the 360 ° technology is designed to make the product turn on its own axis and allow consumers to move the product, stop it at any point and zoom in to appreciate the details of it. What experts show when making a composition of these characteristics will be a series of photographs instead of a video, which will allow consumers to stop the product and zoom in whenever they like. This process is fully automated, allowing users to save time and money.
Centering the product or image is a must if the 3D imagery is to be successful. If a virtual tour did not center the product, it would not turn on its own axis and the result would not be elegant nor attractive for the consumer. Therefore, many photographers have a laser that marks the exact point where the product should be located, an aspect that makes the task much easier. White product photographs are the most attractive option for any consumer, so it is vitally important to spend some time configuring the different light points that the website has, thus, helping the business save configurations for similar products later.
It is crucial to constantly check your progress. The framing of a final photograph is detailed in the expert’s software and it is important to check that the image or video is not “cut” improperly. After this is finished, choose the number of photos that should be used. With reliable software, users can make between 12 and 72 photos taking into account that, the more photos made, the less the person will appreciate the change of photos per turn. However, at the same time, the file’s size will continue to increase. If keeping file size low is a must, of course, save fewer photos. From there, the platform will rotate by itself and will stop so that the camera will shoot itself and will save in a folder all the photographs in high quality – for zooming – and in low quality. There should also be an HTML file that will is used to upload images and photos to the web.